Poll Result: Where the future of AI is leading in Automotive?

AI voices are getting so good, sometimes even we can’t tell if we’re talking to a human or a robot. It’s a fascinating evolution, especially in the automotive industry where customer interactions are key to driving sales and building loyalty. 

But here’s the big question:

Should your AI agent sound like a real person or embrace a more synthetic tone?

Everyone has an opinion on this—and at 11Sight, we wanted to settle the debate. So, we went straight to the experts: the automotive professionals.

We polled thousands of industry insiders across LinkedIn, asking what kind of AI voice they prefer. The results? Surprisingly close!

• 52% said they prefer a human-like voice.
• 48% leaned toward a slightly synthetic tone.

Both sides have strong reasoning—but which one is right for your dealership?

‍So, What’s the Right Answer?

‍The truth is, both preferences have their place, and the ideal voice depends on the situation. Let’s break it down:

‍Why People Love Human-Like Voices

‍A human-like voice feels natural, empathetic, and conversational. For dealerships, this means:

• Building trust: Customers feel like they’re talking to a real person who cares about their needs.
• Creating comfort: Especially in high-stakes scenarios like service issues or big-ticket sales.
• Enhancing engagement: People are more likely to stay on the line when the voice sounds relatable.

Case for Synthetic Voices

‍On the other hand, some people prefer synthetic tones because they know they’re speaking with AI. There’s no pretense, just clear and straightforward communication. This works well for:

• Quick, transactional interactions: Like booking a service appointment or asking for store hours.
• Setting realistic expectations: Customers know they’re dealing with automation, which helps manage their expectations.
• Standing out: A touch of synthetic voice can differentiate your AI agent while keeping interactions efficient.

Our 11Sight AI Assistant strikes the perfect balance—it provides human-like warmth while offering the efficiency of AI, and when things get complex, it ensures a seamless handoff to your live team, equipped with all the context they need.

‍What Does This Mean for Dealerships?

‍If you’re in the automotive industry, the voice of your AI assistant isn’t just a technical choice—it’s a strategic one. At 11Sight, we help dealerships create experiences that match their unique brand and customer needs.Here’s how our AI Assistant supports your business:

• 24/7 Call Handling: With a voice that adapts to your brand tone.
• Lightning-Fast Appointment Booking: Customers feel they’re speaking to a helpful representative, even if it’s AI.
• Seamless Escalation: When the call needs a human touch, our AI transitions with full context.

The result? Happier customers, streamlined operations, and more sales opportunities.

Your Voice, Your Choice

‍Ultimately, whether your AI agent sounds human or synthetic, the goal is the same: delivering exceptional customer experiences. At 11Sight, we tailor our AI assistant to fit your dealership’s specific needs.

Curious about how our AI Assistant can transform your customer interactions? Give it a try here

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Your customers are listening—make sure your AI voice leaves a lasting impression.