2024’s Best AI Assistants for Automotive Dealerships: Which One Is Right for You?

Running a successful automotive dealership isn’t just about selling cars; it’s about creating exceptional customer experiences. Managing customer interactions—from service appointments to sales inquiries—can be overwhelming. You’re juggling incoming calls, appointment scheduling, follow-ups, and everything in between. It’s a constant battle to keep up with customer expectations while ensuring your team isn’t stretched too thin.

What if there was a way to streamline these tasks and focus on what really matters—building relationships and closing deals? AI assistants are the way.. They are transforming how dealerships operate, making it easier than ever to engage customers, boost satisfaction, and drive more sales.

One of the biggest benefits of these AI assistants is their ability to “connect” with the customer 24/7. No more waiting on hold or missing business hours—customers can book their service appointment whenever it’s convenient for them, day or night.

But with so many options available, how do you choose the best AI assistant for your dealership? In this blog, we’ll explore the top AI assistants for automotive dealerships in 2024 and what makes each one unique.

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Why AI Assistants Are a Must-Have for Dealerships

AI assistants are helping improve customer service and operational efficiency. These can handle many tasks, like scheduling appointments, managing customer inquiries, and even following up with leads. By automating these routine tasks, AI assistants free up your team to focus on more important things, like providing a great customer experience and closing sales.

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Top AI Assistants for Automotive Dealerships in 2024

Here’s a look at some of the best AI assistants for automotive dealerships this year:

1. 11Sight Guided AI

Overview:

11Sight Guided AI is a powerful AI assistant that enhances both the service and sales departments of a dealership. It works around the clock to handle customer inquiries, schedule appointments, and connect leads.

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Key Features:

AI Dispatcher: Acts as a central hub for all customer interactions, answering questions about hours, location, and availability.
Service Scheduling: Automates service appointment bookings, allowing customers to easily set, reschedule, or cancel appointments.
Recall Notifier: Manages outbound recall calls and appointments.
Vehicle Status Updates: Keeps customers informed about the status of their vehicles, like whether they’re ready for pickup or still being serviced.
Sales Support: Follows up with leads by making outbound calls, answering questions, and setting up appointments.
Sales Assistant: Engages with website visitors, answers questions, and escalates complex queries to a sales representative.

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Pros:

Covers a wide range of customer service and sales tasks, making it a versatile tool for dealerships.
Easily integrates with existing dealership systems, ensuring a smooth workflow..
Advanced features like video calls and chatbots for a comprehensive customer service

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Cons:

.Analytics is not integrated yet
Multilingual support on future roadmap

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Why Choose 11Sight? If you’re looking for an all-in-one solution that not only enhances your service department but also supports sales, Guided AI is the tool for you. Its ability to provide a seamless customer experience across multiple channels makes it a standout choice for dealerships looking to elevate their customer engagement strategy.

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2. Stella Automotive

‍Overview:

‍Stella Automotive focuses on improving customer service through its AI-driven platform, which handles inbound calls, books service appointments, and provides real-time assistance. It integrates well with popular dealer management systems (DMS).

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Key Features:

Service Booking: Allows customers to book, change, or cancel appointments at any time without needing a human operator.
Customer Recognition: Recognizes returning customers and offers service options based on their history.
24/7 Operation: Provides continuous service, ensuring that customers can always reach the dealership.

Pros:

Provides a personalized customer experience through phone number recognition.
Direct the callers to the appropriate department or personnel based on their needs.
Simple to set up and use, with minimal training required.

Cons:

Primarily designed for service-related tasks and may not support sales as extensively.
Lacks some of the advanced features found in more comprehensive AI platforms.

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3. AutoService

‍Overview:

‍AutoService is designed to support automotive dealerships by managing customer calls, scheduling appointments, and providing information. It supports multiple languages and integrates with various DMS systems.

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Key Features:

Multilingual Support: Handles calls in English, Spanish, and French, making it accessible to a broader customer base.
Service Management: Automates the booking and management of service appointments, including confirmations and cancellations.
AI Receptionist: Acts as a virtual receptionist, routing calls and providing updates.

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Pros:

Can handle high call volumes without additional infrastructure.
24/7 operation, ensuring that no customer inquiry goes unanswered, regardless of the time.
Offers unlimited customization options to fit specific dealership needs.

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Cons:

Primarily focused on the service department and may not handle sales-related tasks as effectively.
Customer interaction via telephony only : Some customers may prefer typing rather than talking with a voice assistant.

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4. Brooke AI

‍Overview:

Brooke AI is a digital voice assistant from Proactive Dealer Group, specifically built for automotive service departments to handle inbound service calls and manage appointments.It is known for its human-like interaction and ability to integrate with various dealership systems.

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Key Features:

AI Call Handling: Manages all inbound service calls, scheduling, rescheduling, and canceling appointments without human intervention.
Recall Features: Notifies customers of recalls and maintenance needs, turning routine calls into service opportunities.
Personalized Interactions: Recognizes returning customers, remembers vehicle details to provide a seamless experience.

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Pros:

Provides a human-like interaction, which can enhance customer satisfaction.
Works smoothly with dealer management systems like CDK Global, Xtime, and Tekion.
Can adapt to different dealership sizes and call volumes.

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Cons:

Mainly focused on the service department, which may limit its use for other dealership functions.
Dealerships may need to adjust their processes to fully utilize the AI’s capabilities.

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Which AI Assistant is Right for You?

While each AI assistant offers unique features and benefits, the choice depends on your dealership’s specific

Needs. 11Sight Guided AI provides a comprehensive solution for both service and sales, while Stella Automotive and Brooke AI focus more on enhancing service efficiency. AutoService AI stands out with its multilingual capabilities, making it ideal for diverse communities.

Choosing the right AI assistant for your automotive dealership can significantly impact your service and sales operations. Evaluate these options carefully and consider how each tool can enhance your operations and improve your bottom line. With the right AI assistant, your dealership can stay ahead of the competition and provide top-notch service to your customers.

If you’re ready to explore how 11Sight can transform your dealership, Please book a demo here

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